PRODUCT STORYFor over 100 years, Maybelline has been transforming the beauty scene – from creating the world’s first modern mascara, to making up today’s trendsetters and beauty experts. The debut of PUMA x MAYBELLINE takes that edgy, colorful spirit and brings it to the streets. PUMA silhouettes are bedecked with painted eyes and lipstick kisses for a look that’s fresh, flawless, and ready to turn some heads.
Maybelline adds a feminine edge to the '90s-inspired Nova. With sweet accents like pink piping, a red lipstick-colored outsole and kiss mark icon, Maybelline takes the retro silhouette and gives it a full-on makeover.
FEATURES + BENEFITS
- IMEVA: PUMA's midsole for a lightweight and comfortable feel
- '90s running-inspired silhouette
- Full suede upper with pink accents
- Full lace closure with suede overlay at eyestays
- Chunky, sculpted midsole design
- Lipstick red rubber outsole for traction and grip
- MAYBELLINE New York branding on tongue tab
- Graphic icon at lateral side
- Branded tongue and heel tab for easy on/off