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Description
LA-based ready-to-wear label Rhude brings a dualistic approach to menswear, employing minimalist aesthetics while simultaneously re-contextualizing the streetwear genre. For his first collaboration with PUMA, Rhude Creative Director, Rhuigi Villaseñor, embraces the brand DNA – employing classic suiting techniques, unexpected patterns, and pops of color into unisex separates and footwear. PUMA’s logos are celebrated through Rhude’s unique take on iconography.First created as a running shoe in 1998, CELL Alien returns with its signature CELL cushioning at the heel and fresh mix of materials and pops of color. Re-interpreted by RHUDE, this version of the CELL Alien steps back on the scene, staying grounded in its innovative design while making a street-ready, out-of-this-world statement.FEATURES + BENEFITS
Style: 370875_01
Couleur: Puma Black-Puma Black
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<h3> PRODUCT STORY </h3>LA-based ready-to-wear label Rhude brings a dualistic approach to menswear, employing minimalist aesthetics while simultaneously re-contextualizing the streetwear genre. For his first collaboration with PUMA, Rhude Creative Director, Rhuigi Villaseñor, embraces the brand DNA – employing classic suiting techniques, unexpected patterns, and pops of color into unisex separates and footwear. PUMA’s logos are celebrated through Rhude’s unique take on iconography.First created as a running shoe in 1998, CELL Alien returns with its signature CELL cushioning at the heel and fresh mix of materials and pops of color. Re-interpreted by RHUDE, this version of the CELL Alien steps back on the scene, staying grounded in its innovative design while making a street-ready, out-of-this-world statement.FEATURES + BENEFITS<h3> FEATURES & BENEFITS </h3><ul><li>IMEVA: PUMA’s midsole for a lightweight and comfortable feel</li></ul><h3> DETAILS </h3><ul><li>Mesh with synthetic leather upper</li><li>CELL logo on back</li><li>PUMA x Rhude PUMA patch on tongue</li></ul>
