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JAHNKOY is a Siberian-born artist whose work aims to restore traditional craftsmanship and revive global cultural heritage in the contemporary landscape. For her debut collection with PUMA, JAHNKOY brings her signature aesthetic to streetwear silhouettes, reimagining them with artisanal detailing and vibrant patterns. Russian traditional ornaments and folk references remind us that clothing is a sacred protection for our bodies and souls – and is something worth valuing. The collection’s footwear also uses sustainable and recycled materials in an effort to reduce production waste and organic cotton for apparel as a part of an overall sustainability initiative.
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PUMA x JAHNKOY RS-X Knit Sneakers 193525912467
PUMA x JAHNKOY Alteration Sneakers 193525912122
PUMA x JAHNKOY Men's Hoodie 193524788186
PUMA x JAHNKOY Men's Hoodie 193524788124
PUMA x JAHNKOY Men's XTG Track Jacket 193524788452
PUMA x JAHNKOY Men's Reversible Bomber 193524788025
PUMA x JAHNKOY Men's AOP Polo 193524787301
PUMA x JAHNKOY Men's Tee 193524788278
PUMA x JAHNKOY Men's Pants 193524788308
PUMA x JAHNKOY Men's Pants 193524788438
PUMA x JAHNKOY Cap 193525913853
PUMA x JAHNKOY Women's Visor 193525878749
PUMA x JAHNKOY Backpack 193525390203